Tuesday, July 15, 2014

Assistant commercial planning and activations (beer & spirits)



Assistant commercial planning and activations (beer & spirits)
ROLE PROFILE 

 
Job Title: Assistant Commercial Planning and Activations (Beer & Spirits) 

 
Level: L6 

 
Reports To: CPAM –Beer & CPAM Spirits 

 
Purpose of Role: To co-ordinate the creation, targeting, implementation and evaluation of the SBL national promotion programme while analysing competitor activity strengths and weaknesses and propose corrective action. 
 
Accountabilities
  • Assisting CPAM Beer & Spirits on designing  and developing  BTL promotional plans working in close liaison with SBL brand team
  • Coordinating national promotional events by month, by brand, by region
  • Manage the evaluation of all promotion activity, as agreed
  • Generate new innovative promotion mechanics
  •  Attend at least 25 promotional events per month, throughout Tanzania, to evaluate promotion effectiveness
  • To issue a contact report after each field visit
  • Manage delivery and distribution of promotion support materials, sales aids and presentation items, in the right place, at the right time
  • Ensure compliance with safety requirements at the work environment.
 

Qualifications and Experience Required:

Qualifications · A Bachelor degree in a relevant field Experience 
At least 2 years in trade marketing and marketing support.
Assistant Commercial Planning and Activations (Beer & Spirits)


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