Your role will be owning the strategy to target different segments of the consumer market, developing and executing campaign and retention activities. The retention Manager will be Responsible for preparing end to end processes for the creation and execution of the loyalty program, business case and develop post analysis.
Key Responsibilities
• Map the main drivers of disconnection of high ARPU customers and propose retention strategy
• Train and re-engineering sales channels on anti – churn prevention activities
• Coordinate the KPIs setting and productivity measurement by channel and retail points. (Reconnection – Disconnection)
• Coordinate the mapping reconnection and anti - churn cost and value in products pack and competition
• Design ant-churn packs with reviewed value proposition
• Map the main drivers of disconnection of high ARPU customers and propose retention strategy
• Train and re-engineering sales channels on anti – churn prevention activities
• Coordinate the KPIs setting and productivity measurement by channel and retail points. (Reconnection – Disconnection)
• Coordinate the mapping reconnection and anti - churn cost and value in products pack and competition
• Design ant-churn packs with reviewed value proposition
Position Requirements
• University degree, preferable in business administration/engineering, business/service oriented
MBA is a plus
• 3 to 5 years of managerial experience with field and operation experience preferable in FMCG and/or Telecom (Sales).
• Strong business acumen and ability to drive change and impact remotely
• University degree, preferable in business administration/engineering, business/service oriented
MBA is a plus
• 3 to 5 years of managerial experience with field and operation experience preferable in FMCG and/or Telecom (Sales).
• Strong business acumen and ability to drive change and impact remotely
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